P.NATARAJAN; ARUN GAURAV RAM. Data Mining Analysis of Influencer Credibility and Brand Trust in Social Media Marketing. JITAR : Journal of Information Technology and Applications Research, [S. l.], v. 2, n. 1, p. 01–09, 2026. DOI: 10.63956/jitar.v2i1.62. Disponível em: https://jitar.org/index.php/jitar/article/view/62. Acesso em: 23 mar. 2026.